MARCA PAÍS: ANÁLISIS DE RESULTADOS DE LAS NACIONES DEL COUNTRY BRAND REPORT LATIN AMERICAN 2017-2018

Authors: Hallo Alvear, Fernando; Sare Ramos, Lizeth; Alarcón Mendoza, Katia

Format: Article

Status: publishedVersion

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Publication Year: 2020

Language: spa

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Repository: Revista mkt Descubre

Get full text: http://revistas.espoch.edu.ec/index.php/mktdescubre/article/view/436

Rights: openAccess

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