Plan de negocios para la producción y comercialización de artículos decorativos con material reciclado en la ciudad de Quito
- Format
- BachelorThesis
- Status
- publishedVersion
- Description
This business idea was born from a need and is caring for the environment, what many of us worried, seeing opportunity and creating a business that is responsible for producing and marketing items for home decor such as lamps, using as raw material, material that has been discarded by households, represents a very attractive market Quito. The business focuses on making items with unique, handcrafted which are made of such material. As recycling is a trend that is currently in the middle stage of introduction in our country, it can be exploited in different ways, so the shepherding this bill today people care about the environment is a great opportunity. The team is needed for the creation of the company, will be through specialized departments to ensure the professionalism of all employees of the company, as it is considered that teamwork is the mainstay for business. Speaking in the financial sphere, the capital required for the development of the project is quite attractive, since costs are reduced when products that require a raw material that can be easily collected, and in terms of processes, are articles written hand side highlighting artisan, as environmental responsibility. The business plan is profitable and will produce economic benefits. The initial investment is USD $ 27,140.09 where the contribution of funding will be handled as follows: INVESTMENT FINANCING Description Value Percentage of Ownership Capital Partners $ 10.000,00 36,82% Total Investments $ 27.162,49 100,00% Credit Required $ 17.162,49 63,18% Here you can see the values of NPV and IRR of the scenarios made respectively: Without leverage Leveraged VAN Expected $28.617,21 $80.466,01 Optimistic $39.818,38 $94.947,99 Pessimistic $15.426,13 $59.970,80 Without leverage Leveraged IRR IRR Expected 50,49% 120,19% Optimistic 61,48% 143,56% Pessimistic 39,33% 100,61% The plan is viable technical, commercial and financial.
Esta idea de negocio nace a partir de una necesidad y es el cuidado al medio ambiente, lo que a muchos de nosotros preocupa, viendo así como oportunidad la creación de un negocio que se encargue de producir y comercializar artículos para la decoración del hogar como son lámparas, utilizando como materia prima, material que se ha desechado de los hogares, representa un gran atractivo en el mercado quiteño. El negocio se enfoca en realizar artículos con diseños únicos, elaborados a mano los cuales serán fabricados con dicho material. Como el reciclaje es una tendencia que actualmente se encuentra en plena etapa de introducción en nuestro país, se lo puede explotar de diferentes maneras, por lo que el dirigir este proyecto a personas que hoy en día se preocupan por el medio ambiente es una gran oportunidad...
- Publication Year
- 2012
- Language
- spa
- Topic
- PLAN DE NEGOCIO
MATERIA PRIMA
MERCADOTECNIA
MARKETING
- Repository
- Repositorio Universidad de las Américas
- Get full text
- http://dspace.udla.edu.ec/handle/33000/1329
- Rights
- openAccess
- License
- openAccess